Respect
Respect should ideally start us out on a journey to preserve and maintain that which we hold in high esteem. Away from the apathy, away from the fatalistic rationalizations, away from the sometimes fraught discussions on the role of a business in our modern world. story cåmala pledges to the following:
Preserving crafts, craftsmanship, ingredients, recipes of significant and enduring cultural value.
Fair trade. Every effort to ensure fair compensation to artists, artisans, farmers, and others that we source our products from.
Sustainable practices. Engage with partners and producers to align their sourcing, manufacturing, storage, packaging, transportation and other activities to practices that are environmentally responsible and sustainable.
Community. 5% of profits to social programs in underserved communities and to projects supporting any of the other stated pledges. To ensure our contributions have a genuine impact, we will work directly with organizations that uphold transparent project funding and accounting processes. We will closely monitor and measure the progress and outcomes of our contributions to guarantee that they bring about real and lasting change.
In our journey to making a positive difference, we've formed valuable partnerships with The India Craft Project and Reaching Hand. As we go forward, we are vetting other organizations that share similar values. If you would like to stay informed on the latest in this regard (and product offerings in general), do consider subscribing to our limited edition newsletter.
Learn more about Reaching Hand: